Practices
Connect diagnostics, planning and coaching.
Brand Design SystemSeptember 2026
Measure · Decide · Support
Clarity that takes performance further.
One connected brand system for practice, training and personal coaching.- Measure
- Decide
- Support
One brand. Four equal perspectives.
Plenea makes complex performance data manageable. The brand enters the market through practices, but addresses all four groups as part of the same system.
Athletes
Understand progress and act with confidence.
Solo practitioners
Coach professionally without a large team.
Clubs & federations
Manage standards and groups together.
We do not make complexity invisible.
We make it manageable.Few signals, a clear hierarchy and room for focused decisions.
Numbers, states and next steps are unambiguous and traceable.
Technology prepares. People review, decide and support.
Two lanes. One open path.
The logomark forms an abstract P. The open centre stands for development and a concrete goal – deliberately without a runner, cross or ECG symbol.
Standard on the website, in documents and on larger product screens.
For favicon, app icon and mobile navigation. Below 640 px only the icon is shown.
1× equals the diameter of the inner opening of the logomark.
1×
Cobalt leads. Neutral surfaces carry.
Blue marks direction and action. Semantic colours belong exclusively to states – never to decoration.
Cobalt
#0F4DD5Brand, focus, primary action
Deep Ink
#101116Text and dark surfaces
Mineral
#F6F7F9Base surface and calm
Silver
#D9DDE5Rules and separation
Only with meaning
Approved #059669
Review #F59E0B
Action needed #E11D48
Manrope for text and numbers.
Manrope carries the brand and the interface, including values, units, timestamps and technical details. Tabular figures keep numbers aligned. The wordmark is always the vector file.
AaManrope
Variable 400–800
274 WManrope
Tabular figures · Variable 400–800
Display · 72/68 · 720Performance that takes you further.
Heading · 48/48 · 690From findings to the next step.
Body · 17/28 · 430Measurement data becomes understandable, verifiable and actionable.
Data · 14/20 · 6004.20 mmol/l · 274 W · 04/09/2026
A path instead of floating tiles.
The 8-pixel grid, precise rules and few radii connect content. Structure comes from hierarchy, not from decorative containers.
8
16
24
40
64
6 px controls · 10 px panels · 28 px mobile devices
Maximum stage. Content stays in readable columns and follows a 7/5 hierarchy.
Short state changes, subtle scroll entrances. No blur or parallax. Reduced motion shows all content immediately.
The next safe action wins.
Plenea reduces visible friction without hiding professional uncertainty. Every flow shows context, state and consequence.
Every view answers first: where am I, what is this about and what is the next step?
Primary actions name the effect: “Approve report” instead of “Next”.
Unclear thresholds and suggestions remain visible as items to review – never as finished truth.
Success, errors and saving are confirmed close to the action that triggered them.
Desktop shows connections. Mobile prioritises one task; the wordmark gives way to the icon.
Contrast, keyboard paths, 44 px targets, visible focus and reduced motion are mandatory.
Tone of voice
Calm, concrete, approachable.
Write: “Your report is ready for review.”
Not: “Awesome! Your magical analysis is done 🚀”
Principle: effect before feature, plain language before jargon, no false promises of success.
Ready to use, deliberately editable.
The SVG and HTML templates apply logo, grid, fallback typography and colour rules. Content is placeholder text and must be reviewed professionally before use.
Our photo library.
Sport, coaching, physiotherapy and abstract sports surfaces: a curated selection of photography for the Plenea brand. Sources link to the originals; the Pexels licence applies. The people shown are not Plenea customer testimonials.
One source for the brand.
The brand kit contains logos, colours, corporate templates and usage guidance. App components and their interactive catalogue remain internal.